
When people talk about agency success, they often focus on the outputs – campaigns, ROI, awards. But after more than a decade at MindWorks, I’ve come to believe that the real secret to sustainable success isn’t just what we deliver – it’s how we work together as a team.

Creating a beautiful website is just the beginning. To truly connect with your audience, your website needs to be accessible to everyone – regardless of ability.

At our agency, inclusivity isn’t just a buzzword – it’s part of who we are. In fact, our design studio is an all-female team and we regularly send all-female teams to pitch for major clients, highlighting the strength and leadership of the women in our business.

Emsworth-based MindWorks Marketing have raised £2,346 for their 2024 house charity, Great Ormond Street Hospital (GOSH) Children’s Charity.

AI is revolutionising marketing by handling repetitive tasks, allowing teams to focus on strategy and creativity. While it can’t replace human insight, it’s a powerful tool that helps businesses work smarter and deliver better results.

Here’s our deep dive into the trends that matter for your business this year.