We administer the 'PressClub' journalist website for Rolls-Royce Motor Cars as part of our global PR contract, it's the hub for all their PR materials. In addition to this, our brief was to add channels for the media to have really quick and easy multi platform access to media materials for new model launches.
Using our MindType 7 Content Management System we created a fully responsive microsite for the launch of the new Dawn. Not only did it contain images, text and video for the model in one single site, but the journalists could also watch the launch event live!
Since the first site for Ghost Series II's Geneva launch we've also created micro sites for launches in New York and Beijing, plus the Waterspeed collection... and now the new Dawn.